Start / Calendar / Music moment 2011: ‘Levels’ by Avicii was releasedMusic moment 2011: ‘Levels’ by Avicii was released Avicii. Photo: Sean Eriksson/Avicii Experience
01 October 2024 Highlight Swedish music moments! Promote the reasons behind the Swedish music success story, and iconic moments from music history. This post is part of a social media campaign and the toolkit Swedish Music Moments. The campaign can be used when activating the toolkit or throughout the whole year.
In October 2011, the hit ‘Levels’ by Swedish DJ/producer Avicii was offically released and took electronic dance music to a new level.
Materials Download video (MP4 3 MB) Video 9:16 for reels and stories Caption In October 2011, the hit ‘Levels’ by Swedish DJ/producer Avicii took electronic dance music to a new level. The catchy synth and innovative beat drop created a new type of radio hit and turned Avicii, then only 22, into a megastar. He became one of the first DJs to step up from clubs to arenas, erasing the boundaries between rave and concert.
#SwedishMusicMoments #Onthisday #Avici #TimBergling
{
"slug": "music-moment-levels-by-avicii-was-released",
"type": "Event",
"theme": "theme-light",
"pageProps": {
"appProps": {
"socialMediaUrls": {
"facebook": null,
"twitter": null,
"messenger": null,
"vk": null,
"spotify": null,
"instagram": null,
"whatsapp": null,
"youtube": null,
"telegram": null,
"__typename": "SwedenSettings_SiSettings_SocialMediaUrls"
},
"cookieSettings": {
"cookieBanner": {
"bannerText": "<p>Sharing Sweden uses cookies to improve your experience of the website. Read more in our <a href=\"https://sharingsweden-backend.c2673.cloudnet.cloud/cookie-policy\">Cookie policy</a>.</p>\n",
"bannerTitle": "<p><strong>Cookies</strong></p>\n",
"__typename": "SwedenSettings_SiSettings_CookieSettings_CookieBanner"
},
"settingsButtonText": "Cookie-settings",
"settingsConfirmButtonText": "Confirm settings",
"settingsText": "<p>A cookie is a small text file stored on your device that allows us to recognise and remember you.</p>\n<p>Sharingsweden.se uses cookies and other data in order to deliver and improve your experience of this website. For instance, we and our partners may use information about you, your devices and your online interactions with us to provide, analyse and improve our services.</p>\n<p>The categories of cookies that we may use are necessary as well as statistics and analytics cookies. Learn more about how we use cookies by reading our <a href=\"https://sharingsweden-backend.c2673.cloudnet.cloud/cookie-policy\">Cookie policy</a>.</p>\n",
"acceptButtonText": "Accept all cookies",
"categories": [
{
"alwaysCheckedText": "always on",
"hasAccepted": null,
"id": "cookie_consent_essentials",
"isCheckedText": "active",
"isNotCheckedText": "inactive",
"optional": null,
"text": "Necessary cookies are essential for you to browse our website and use its features. We are using cookies to remember your consent. This type of cookie is activated by default and you can only deactivate it by turning off cookies in your browser. ",
"title": "Necessary",
"__typename": "SwedenSettings_SiSettings_CookieSettings_categories"
},
{
"alwaysCheckedText": "always on",
"hasAccepted": null,
"id": "cookie_consent_statistics",
"isCheckedText": "active",
"isNotCheckedText": "inactive",
"optional": true,
"text": "Analytical cookies are used to measure how often our website is visited and how it is used. We use this information to get a better sense of where our users come from and how they interact with our content. For this, we use third-party cookies, the Google Analytics Cookies. These cookies are deactivated by default. If you choose to activate statistics and analytics cookies, we use IP anonymisation. You can deactivate these cookies at any time. ",
"title": "Statistics and analytics",
"__typename": "SwedenSettings_SiSettings_CookieSettings_categories"
}
],
"__typename": "SwedenSettings_SiSettings_CookieSettings"
},
"fallBackImage": {
"src": null,
"alt": "",
"height": 0,
"width": 0,
"title": null
},
"articleAuthorSettings": {
"textBeforeDate": "Published at"
},
"shareWidgetSettings": {
"headerText": null,
"shareButtonIconProps": [],
"copyText": null,
"afterCopyText": null,
"failedToCopyText": null
},
"navBarSettings": {
"navBarLogos": {
"mainLogo": null,
"mainLogoAriaLabel": "Sharing sweden logo",
"darkTextLogo": null,
"lightTextLogo": null
},
"navigationLabels": {
"toggleMenuLabel": null,
"toggleSearchLabel": null
}
},
"menu": {
"selectLabel": null,
"selectGroupLabel": null,
"selectOptions": [],
"linkGroup": [
[
{
"link": {
"title": "About Sharing Sweden",
"url": "https://sharingsweden-backend.c2673.cloudnet.cloud/about-sharing-sweden",
"__typename": "AcfLink"
},
"__typename": "FooterApi_Footer_linkGroup_links"
},
{
"link": {
"title": "Contact",
"url": "https://sharingsweden-backend.c2673.cloudnet.cloud/contact",
"__typename": "AcfLink"
},
"__typename": "FooterApi_Footer_linkGroup_links"
},
{
"link": {
"title": "FAQ",
"url": "https://sharingsweden-backend.c2673.cloudnet.cloud/faq",
"__typename": "AcfLink"
},
"__typename": "FooterApi_Footer_linkGroup_links"
}
],
[
{
"link": {
"title": "News",
"url": "https://sharingsweden-backend.c2673.cloudnet.cloud/news",
"__typename": "AcfLink"
},
"__typename": "FooterApi_Footer_linkGroup_links"
},
{
"link": {
"title": "Newsletter",
"url": "https://sharingsweden-backend.c2673.cloudnet.cloud/newsletter",
"__typename": "AcfLink"
},
"__typename": "FooterApi_Footer_linkGroup_links"
},
{
"link": {
"title": "Financial support",
"url": "https://sharingsweden.se/promotional-material/financial-support-and-how-to-apply",
"__typename": "AcfLink"
},
"__typename": "FooterApi_Footer_linkGroup_links"
}
],
[
{
"link": {
"title": "Accessibility",
"url": "https://sharingsweden-backend.c2673.cloudnet.cloud/accessibility",
"__typename": "AcfLink"
},
"__typename": "FooterApi_Footer_linkGroup_links"
},
{
"link": {
"title": "Cookies policy",
"url": "https://sharingsweden-backend.c2673.cloudnet.cloud/cookie-policy",
"__typename": "AcfLink"
},
"__typename": "FooterApi_Footer_linkGroup_links"
},
{
"link": {
"title": "Terms and conditions of use",
"url": "https://sharingsweden-backend.c2673.cloudnet.cloud/terms-and-conditions/",
"__typename": "AcfLink"
},
"__typename": "FooterApi_Footer_linkGroup_links"
}
]
],
"iconLinks": [],
"mainMenuContent": [
{
"id": 250,
"href": "/the-sweden-brand/",
"title": "The Sweden brand",
"subMenuItems": [
{
"id": 255,
"href": "/the-sweden-brand/brand-strategy/",
"title": "The brand of Sweden as a strategic asset",
"subMenuItems": []
},
{
"id": 329,
"href": "/the-sweden-brand/the-image-of-sweden-abroad/",
"title": "The image of Sweden abroad",
"subMenuItems": []
},
{
"id": 2392,
"href": "/the-sweden-brand/brand-visual-identity/",
"title": "Brand visual identity",
"subMenuItems": [
{
"id": 328,
"href": "/the-sweden-brand/brand-visual-identity/how-to-use-the-identity/",
"title": "How to use the identity"
},
{
"id": 327,
"href": "/the-sweden-brand/brand-visual-identity/design-principles/",
"title": "Design principles"
},
{
"id": 326,
"href": "/the-sweden-brand/brand-visual-identity/brand-marks/",
"title": "Brand marks"
},
{
"id": 325,
"href": "/the-sweden-brand/brand-visual-identity/colour/",
"title": "Colour"
},
{
"id": 324,
"href": "/the-sweden-brand/brand-visual-identity/accessibility/",
"title": "Accessibility"
},
{
"id": 323,
"href": "/the-sweden-brand/brand-visual-identity/typography/",
"title": "Typography"
},
{
"id": 322,
"href": "/the-sweden-brand/brand-visual-identity/grid/",
"title": "Grid"
},
{
"id": 321,
"href": "/the-sweden-brand/brand-visual-identity/tone-of-motion/",
"title": "Tone of motion"
},
{
"id": 320,
"href": "/the-sweden-brand/brand-visual-identity/illustration/",
"title": "Illustration"
},
{
"id": 319,
"href": "/the-sweden-brand/brand-visual-identity/graphic-element/",
"title": "Graphic element"
},
{
"id": 318,
"href": "/the-sweden-brand/brand-visual-identity/best-practice/",
"title": "Best practice"
}
]
}
]
},
{
"id": 241,
"href": "/promotional-material/",
"title": "Promotional material",
"subMenuItems": [
{
"id": 247,
"href": "/promotional-material/trade-and-talent/",
"title": "Trade and talent",
"subMenuItems": []
},
{
"id": 244,
"href": "/promotional-material/culture-and-lifestyle/",
"title": "Culture and lifestyle",
"subMenuItems": []
},
{
"id": 243,
"href": "/promotional-material/democracy-and-governance/",
"title": "Democracy and governance",
"subMenuItems": []
},
{
"id": 246,
"href": "/promotional-material/the-swedish-film-selection/",
"title": "The Swedish film selection",
"subMenuItems": []
},
{
"id": 245,
"href": "/promotional-material/image-bank-sweden/",
"title": "Image Bank Sweden",
"subMenuItems": []
},
{
"id": 242,
"href": "/promotional-material/toolkits-social-media-video-and-more/",
"title": "All toolkits, social media, video and more",
"subMenuItems": []
}
]
},
{
"id": 291,
"href": "/calendar/",
"title": "Calendar",
"subMenuItems": []
}
]
},
"footer": {
"copyright": "Copyright © 2023 Swedish Institute",
"linkGroup": [
[
{
"href": "https://sharingsweden-backend.c2673.cloudnet.cloud/about-sharing-sweden",
"name": "About Sharing Sweden"
},
{
"href": "https://sharingsweden-backend.c2673.cloudnet.cloud/contact",
"name": "Contact"
},
{
"href": "https://sharingsweden-backend.c2673.cloudnet.cloud/faq",
"name": "FAQ"
}
],
[
{
"href": "https://sharingsweden-backend.c2673.cloudnet.cloud/news",
"name": "News"
},
{
"href": "https://sharingsweden-backend.c2673.cloudnet.cloud/newsletter",
"name": "Newsletter"
},
{
"href": "https://sharingsweden.se/promotional-material/financial-support-and-how-to-apply",
"name": "Financial support"
}
],
[
{
"href": "https://sharingsweden-backend.c2673.cloudnet.cloud/accessibility",
"name": "Accessibility"
},
{
"href": "https://sharingsweden-backend.c2673.cloudnet.cloud/cookie-policy",
"name": "Cookies policy"
},
{
"href": "https://sharingsweden-backend.c2673.cloudnet.cloud/terms-and-conditions/",
"name": "Terms and conditions of use"
}
]
],
"logos": [
{
"ariaLabel": "Link to sweden.se",
"logo": {
"anchorProps": {
"href": "https://sweden.se/"
},
"imageProps": {
"src": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/08/sweden_logo.svg",
"alt": null,
"height": null,
"width": null
}
}
},
{
"ariaLabel": "Link to si.se",
"logo": {
"anchorProps": {
"href": "https://si.se/"
},
"imageProps": {
"src": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/08/si_logo.svg",
"alt": null,
"height": null,
"width": null
}
}
}
]
},
"skipToContent": null,
"cookieLabel": null,
"previousSlideLabel": null,
"nextSlideLabel": null,
"toolkitApplyButtonText": null,
"searchFilterProps": {
"topic": "Topic",
"format": "Format",
"topicFilters": [
{
"item": "Arts & design"
},
{
"item": "Business & entrepreneurship"
},
{
"item": "Celebrations"
},
{
"item": "Children & youth"
},
{
"item": "Democracy"
},
{
"item": "Equality"
},
{
"item": "Food"
},
{
"item": "History"
},
{
"item": "Innovation"
},
{
"item": "LGBTQI+"
},
{
"item": "Society"
},
{
"item": "Sports"
},
{
"item": "Study and research"
},
{
"item": "Sustainability"
},
{
"item": "Sweden in general"
},
{
"item": "Swedish language"
}
],
"formatFilters": [
{
"item": "Toolkit"
},
{
"item": "Feature film"
},
{
"item": "Brochures and event materials"
},
{
"item": "Exhibition"
},
{
"item": "Fact sheets"
},
{
"item": "Presentations"
},
{
"item": "Social media content"
},
{
"item": "Templates"
},
{
"item": "Video"
}
],
"languageOptions": [
"albanian",
"arabic",
"armenian",
"chinese",
"croatian",
"english",
"french",
"german",
"japanese",
"korean",
"latvian",
"portuguese",
"russian",
"slovenian",
"spanish",
"swedish",
"turkish"
]
},
"searchComponentData": {
"searchComponent": {
"beforeQuery": null,
"afterQuery": null,
"preResultText": null,
"afterResultText": null
},
"searchField": {
"placeholder": "Search social media, video, toolkits and more",
"submitButtonText": "Search",
"label": "search",
"searchPageUri": "/promotional-material/toolkits-social-media-video-and-more/"
},
"hijackData": []
}
},
"post": {
"uri": "/event/music-moment-levels-by-avicii-was-released/",
"seo": {
"head": "<!-- This site is optimized with the Yoast SEO plugin v22.2 - https://yoast.com/wordpress/plugins/seo/ -->\n<link rel=\"canonical\" href=\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/\" />\n<meta property=\"og:locale\" content=\"en_US\" />\n<meta property=\"og:type\" content=\"article\" />\n<meta property=\"og:title\" content=\"Music moment 2011: ‘Levels’ by Avicii was released - Sharing Sweden\" />\n<meta property=\"og:url\" content=\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/\" />\n<meta property=\"og:site_name\" content=\"Sharing Sweden\" />\n<meta property=\"article:modified_time\" content=\"2024-02-29T12:17:05+00:00\" />\n<meta property=\"og:image\" content=\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fsharingsweden-backend.c2673.cloudnet.cloud%2Fapp%2Fuploads%2F2023%2F09%2FSwedish-music-moments-Avicii-thumbnail-e1694533976445.jpg&w=1200&q=90\" />\n\t<meta property=\"og:image:width\" content=\"900\" />\n\t<meta property=\"og:image:height\" content=\"900\" />\n\t<meta property=\"og:image:type\" content=\"image/jpeg\" />\n<meta name=\"twitter:card\" content=\"summary_large_image\" />\n<meta name=\"twitter:label1\" content=\"Est. reading time\" />\n\t<meta name=\"twitter:data1\" content=\"1 minute\" />\n<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https://schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/\",\"url\":\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/\",\"name\":\"Music moment 2011: ‘Levels’ by Avicii was released - Sharing Sweden\",\"isPartOf\":{\"@id\":\"http://sharingsweden.se/#website\"},\"primaryImageOfPage\":{\"@id\":\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/#primaryimage\"},\"image\":{\"@id\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/event/music-moment-levels-by-avicii-was-released/#primaryimage\"},\"thumbnailUrl\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/09/Swedish-music-moments-Avicii-thumbnail-e1694533976445.jpg\",\"datePublished\":\"2023-09-12T15:53:56+00:00\",\"dateModified\":\"2024-02-29T12:17:05+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/#primaryimage\",\"url\":\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fsharingsweden-backend.c2673.cloudnet.cloud%2Fapp%2Fuploads%2F2023%2F09%2FSwedish-music-moments-Avicii-thumbnail-e1694533976445.jpg&w=1200&q=90\",\"contentUrl\":\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fsharingsweden-backend.c2673.cloudnet.cloud%2Fapp%2Fuploads%2F2023%2F09%2FSwedish-music-moments-Avicii-thumbnail-e1694533976445.jpg&w=1200&q=90\",\"width\":1200,\"height\":1200,\"caption\":\"Avicii. Photo: Sean Eriksson/Avicii Experience\"},{\"@type\":\"WebSite\",\"@id\":\"http://sharingsweden.se/#website\",\"url\":\"http://sharingsweden.se/\",\"name\":\"Sharing Sweden\",\"description\":\"A comprehensive collection of resources to promote Sweden to an international audience\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http://sharingsweden.se/search?query={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}</script>\n<!-- / Yoast SEO plugin. -->",
"shareUrl": "http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/",
"title": "Music moment 2011: ‘Levels’ by Avicii was released - Sharing Sweden"
},
"date": "2023-09-12T15:53:56",
"type": "Event",
"breadcrumbs": [
{
"title": "Start",
"href": "/",
"isCurrentPage": false
},
{
"title": "Calendar",
"href": "/calendar/",
"isCurrentPage": false
},
{
"title": "Music moment 2011: ‘Levels’ by Avicii was released",
"href": "/event/music-moment-levels-by-avicii-was-released/",
"isCurrentPage": true
}
],
"searchPage": null,
"featuredMedia": {
"imageBlockProps": {
"imageProps": {
"src": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/09/Swedish-music-moments-Avicii-thumbnail-e1694533976445.jpg",
"alt": "DJ and producer Avicii portrayed against a brick wall.",
"title": "Swedish-music-moments-Avicii-thumbnail.jpg",
"height": 900,
"width": 900,
"caption": "Avicii. Photo: Sean Eriksson/Avicii Experience"
},
"caption": "Avicii. Photo: Sean Eriksson/Avicii Experience"
},
"embedDataProps": null
},
"featuredImage": {
"src": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/09/Swedish-music-moments-Avicii-thumbnail-e1694533976445.jpg",
"alt": "DJ and producer Avicii portrayed against a brick wall.",
"title": "Swedish-music-moments-Avicii-thumbnail.jpg",
"height": 900,
"width": 900,
"caption": "Avicii. Photo: Sean Eriksson/Avicii Experience"
},
"title": "Music moment 2011: ‘Levels’ by Avicii was released",
"subHeading": null,
"slug": "music-moment-levels-by-avicii-was-released",
"toolkitData": [],
"eventData": {
"eventDate": "2024-10-01"
},
"sidebarMenu": [],
"rows": [
{
"left": [],
"right": [
{
"type": "paragraph",
"anchorId": "",
"children": "Highlight Swedish music moments! Promote the reasons behind the Swedish music success story, and iconic moments from music history. This post is part of a social media campaign and the toolkit Swedish Music Moments. The campaign can be used when activating the toolkit or throughout the whole year."
},
{
"type": "paragraph",
"anchorId": "",
"children": "In October 2011, the hit ‘Levels’ by Swedish DJ/producer Avicii was offically released and took electronic dance music to a new level."
},
{
"type": "materials-block",
"heading": "Materials",
"firstMaterialFullwidth": false,
"materialList": [
{
"id": 3099,
"downloadTitle": "Swedish Music Moments: Avicii – video 9:16",
"title": "Video 9:16 for reels and stories",
"format": "mp4",
"image": {
"src": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/08/Swedish-music-moments-Avicii-thumbnail.jpg",
"alt": "Portrait of dj and producer Avicii against a brick wall."
},
"download": true,
"buttonText": "Download video (MP4 3 MB)",
"hidePopup": null,
"mediaLink": "/app/uploads/2023/08/Swedish-Music-Moments-Avicii.mp4"
},
{
"id": 3312,
"downloadTitle": "Länk till Swedish Music Moments toolkit",
"title": "Swedish Music Moments – Share a musical experience",
"format": "",
"image": {
"src": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/09/rodrigo_rivas_ruiz-music_festival-1089-e1694613597675.jpg",
"alt": "Big audience at a concert, with purple confetti flying in the air."
},
"download": false,
"buttonText": "Toolkit: Swedish Music Moments",
"hidePopup": null,
"mediaLink": "https://sharingsweden.se/toolkits/swedish-music-moments"
}
]
},
{
"type": "heading",
"anchorId": "",
"h2": true,
"children": "Caption"
},
{
"type": "paragraph",
"anchorId": "",
"children": "In October 2011, the hit ‘Levels’ by Swedish DJ/producer Avicii took electronic dance music to a new level. The catchy synth and innovative beat drop created a new type of radio hit and turned Avicii, then only 22, into a megastar. He became one of the first DJs to step up from clubs to arenas, erasing the boundaries between rave and concert."
},
{
"type": "paragraph",
"anchorId": "",
"children": "#SwedishMusicMoments #Onthisday #Avici #TimBergling"
}
],
"fullWidth": false,
"stickyLeft": true,
"reverseColumnOrderOnMobile": false
}
],
"blocks": [
{
"left": [],
"right": [
{
"type": "paragraph",
"anchorId": "",
"children": "Highlight Swedish music moments! Promote the reasons behind the Swedish music success story, and iconic moments from music history. This post is part of a social media campaign and the toolkit Swedish Music Moments. The campaign can be used when activating the toolkit or throughout the whole year."
},
{
"type": "paragraph",
"anchorId": "",
"children": "In October 2011, the hit ‘Levels’ by Swedish DJ/producer Avicii was offically released and took electronic dance music to a new level."
},
{
"type": "materials-block",
"heading": "Materials",
"firstMaterialFullwidth": false,
"materialList": [
{
"id": 3099,
"downloadTitle": "Swedish Music Moments: Avicii – video 9:16",
"title": "Video 9:16 for reels and stories",
"format": "mp4",
"image": {
"src": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/08/Swedish-music-moments-Avicii-thumbnail.jpg",
"alt": "Portrait of dj and producer Avicii against a brick wall."
},
"download": true,
"buttonText": "Download video (MP4 3 MB)",
"hidePopup": null,
"mediaLink": "/app/uploads/2023/08/Swedish-Music-Moments-Avicii.mp4"
},
{
"id": 3312,
"downloadTitle": "Länk till Swedish Music Moments toolkit",
"title": "Swedish Music Moments – Share a musical experience",
"format": "",
"image": {
"src": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/09/rodrigo_rivas_ruiz-music_festival-1089-e1694613597675.jpg",
"alt": "Big audience at a concert, with purple confetti flying in the air."
},
"download": false,
"buttonText": "Toolkit: Swedish Music Moments",
"hidePopup": null,
"mediaLink": "https://sharingsweden.se/toolkits/swedish-music-moments"
}
]
},
{
"type": "heading",
"anchorId": "",
"h2": true,
"children": "Caption"
},
{
"type": "paragraph",
"anchorId": "",
"children": "In October 2011, the hit ‘Levels’ by Swedish DJ/producer Avicii took electronic dance music to a new level. The catchy synth and innovative beat drop created a new type of radio hit and turned Avicii, then only 22, into a megastar. He became one of the first DJs to step up from clubs to arenas, erasing the boundaries between rave and concert."
},
{
"type": "paragraph",
"anchorId": "",
"children": "#SwedishMusicMoments #Onthisday #Avici #TimBergling"
}
],
"fullWidth": false,
"stickyLeft": true,
"reverseColumnOrderOnMobile": false
}
],
"calendarItems": [],
"extra": {
"content": {
"__typename": "Event",
"slug": "music-moment-levels-by-avicii-was-released",
"uri": "/event/music-moment-levels-by-avicii-was-released/",
"date": "2023-09-12T15:53:56",
"databaseId": 3248,
"breadcrumbs": "[{\"title\":\"Start\",\"href\":\"\\/\",\"isCurrentPage\":false},{\"title\":\"Calendar\",\"href\":\"\\/calendar\\/\",\"isCurrentPage\":false},{\"title\":\"Music moment 2011: \\u2018Levels\\u2019 by Avicii was released\",\"href\":\"\\/event\\/music-moment-levels-by-avicii-was-released\\/\",\"isCurrentPage\":true}]",
"seo": {
"opengraphUrl": "http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/",
"title": "Music moment 2011: ‘Levels’ by Avicii was released - Sharing Sweden",
"__typename": "PostTypeSEO"
},
"event": {
"eventDate": "2024-10-01",
"recurringDates": [
{
"recurringDate": "2025-10-01",
"__typename": "Event_Event_recurringDates"
},
{
"recurringDate": "2026-10-01",
"__typename": "Event_Event_recurringDates"
}
],
"__typename": "Event_Event"
},
"title": "Music moment 2011: ‘Levels’ by Avicii was released",
"featuredImage": {
"node": {
"mediaDetails": {
"height": 900,
"width": 900,
"__typename": "MediaDetails"
},
"title": "Swedish-music-moments-Avicii-thumbnail.jpg",
"uri": "/swedish-music-moments-avicii-thumbnail-jpg/",
"altText": "DJ and producer Avicii portrayed against a brick wall.",
"caption": "Avicii. Photo: Sean Eriksson/Avicii Experience",
"sourceUrl": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/09/Swedish-music-moments-Avicii-thumbnail-e1694533976445.jpg",
"__typename": "MediaItem"
},
"__typename": "NodeWithFeaturedImageToMediaItemConnectionEdge"
},
"blocks": [
{
"name": "sweden-tsw/article-row",
"__typename": "SwedenTswArticleRowBlock",
"attributes": {
"reverseColumnOrderOnMobile": false,
"__typename": "SwedenTswArticleRowBlockAttributes"
},
"innerBlocks": [
{
"name": "sweden-tsw/left-column",
"innerBlocks": [],
"__typename": "SwedenTswLeftColumnBlock"
},
{
"name": "sweden-tsw/right-column",
"innerBlocks": [
{
"name": "core/paragraph",
"attributes": {
"anchor": "",
"content": "Highlight Swedish music moments! Promote the reasons behind the Swedish music success story, and iconic moments from music history. This post is part of a social media campaign and the toolkit Swedish Music Moments. The campaign can be used when activating the toolkit or throughout the whole year.",
"__typename": "CoreParagraphBlockAttributes"
},
"__typename": "CoreParagraphBlock"
},
{
"name": "core/paragraph",
"attributes": {
"anchor": "",
"content": "In October 2011, the hit ‘Levels’ by Swedish DJ/producer Avicii was offically released and took electronic dance music to a new level.",
"__typename": "CoreParagraphBlockAttributes"
},
"__typename": "CoreParagraphBlock"
},
{
"name": "acf/materials-block",
"attributes": {
"data": "{\"heading\":\"Materials\",\"_heading\":\"field_64635682c10c0\",\"selectedMaterials\":[\"3099\",\"3312\"],\"_selectedMaterials\":\"field_646352d0e5afe\",\"firstMaterialFullwidth\":\"0\",\"_firstMaterialFullwidth\":\"field_646354954999a\"}",
"__typename": "AcfMaterialsBlockAttributes"
},
"__typename": "AcfMaterialsBlock",
"heading": "Materials",
"firstMaterialFullwidth": false,
"materialList": [
{
"id": 3099,
"downloadTitle": "Swedish Music Moments: Avicii – video 9:16",
"title": "Video 9:16 for reels and stories",
"format": "mp4",
"image": {
"src": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/08/Swedish-music-moments-Avicii-thumbnail.jpg",
"alt": "Portrait of dj and producer Avicii against a brick wall."
},
"download": true,
"buttonText": "Download video (MP4 3 MB)",
"hidePopup": null,
"mediaLink": "/app/uploads/2023/08/Swedish-Music-Moments-Avicii.mp4"
},
{
"id": 3312,
"downloadTitle": "Länk till Swedish Music Moments toolkit",
"title": "Swedish Music Moments – Share a musical experience",
"format": "",
"image": {
"src": "https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/09/rodrigo_rivas_ruiz-music_festival-1089-e1694613597675.jpg",
"alt": "Big audience at a concert, with purple confetti flying in the air."
},
"download": false,
"buttonText": "Toolkit: Swedish Music Moments",
"hidePopup": null,
"mediaLink": "https://sharingsweden.se/toolkits/swedish-music-moments"
}
]
},
{
"name": "core/heading",
"attributes": {
"level": 2,
"anchor": "",
"content": "Caption",
"__typename": "CoreHeadingBlockAttributes"
},
"__typename": "CoreHeadingBlock"
},
{
"name": "core/paragraph",
"attributes": {
"anchor": "",
"content": "In October 2011, the hit ‘Levels’ by Swedish DJ/producer Avicii took electronic dance music to a new level. The catchy synth and innovative beat drop created a new type of radio hit and turned Avicii, then only 22, into a megastar. He became one of the first DJs to step up from clubs to arenas, erasing the boundaries between rave and concert.",
"__typename": "CoreParagraphBlockAttributes"
},
"__typename": "CoreParagraphBlock"
},
{
"name": "core/paragraph",
"attributes": {
"anchor": "",
"content": "#SwedishMusicMoments #Onthisday #Avici #TimBergling",
"__typename": "CoreParagraphBlockAttributes"
},
"__typename": "CoreParagraphBlock"
}
],
"__typename": "SwedenTswRightColumnBlock"
}
]
}
],
"yoastHead": "<!-- This site is optimized with the Yoast SEO plugin v22.2 - https://yoast.com/wordpress/plugins/seo/ -->\n<link rel=\"canonical\" href=\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/\" />\n<meta property=\"og:locale\" content=\"en_US\" />\n<meta property=\"og:type\" content=\"article\" />\n<meta property=\"og:title\" content=\"Music moment 2011: ‘Levels’ by Avicii was released - Sharing Sweden\" />\n<meta property=\"og:url\" content=\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/\" />\n<meta property=\"og:site_name\" content=\"Sharing Sweden\" />\n<meta property=\"article:modified_time\" content=\"2024-02-29T12:17:05+00:00\" />\n<meta property=\"og:image\" content=\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fsharingsweden-backend.c2673.cloudnet.cloud%2Fapp%2Fuploads%2F2023%2F09%2FSwedish-music-moments-Avicii-thumbnail-e1694533976445.jpg&w=1200&q=90\" />\n\t<meta property=\"og:image:width\" content=\"900\" />\n\t<meta property=\"og:image:height\" content=\"900\" />\n\t<meta property=\"og:image:type\" content=\"image/jpeg\" />\n<meta name=\"twitter:card\" content=\"summary_large_image\" />\n<meta name=\"twitter:label1\" content=\"Est. reading time\" />\n\t<meta name=\"twitter:data1\" content=\"1 minute\" />\n<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https://schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/\",\"url\":\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/\",\"name\":\"Music moment 2011: ‘Levels’ by Avicii was released - Sharing Sweden\",\"isPartOf\":{\"@id\":\"http://sharingsweden.se/#website\"},\"primaryImageOfPage\":{\"@id\":\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/#primaryimage\"},\"image\":{\"@id\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/event/music-moment-levels-by-avicii-was-released/#primaryimage\"},\"thumbnailUrl\":\"https://sharingsweden-backend.c2673.cloudnet.cloud/app/uploads/2023/09/Swedish-music-moments-Avicii-thumbnail-e1694533976445.jpg\",\"datePublished\":\"2023-09-12T15:53:56+00:00\",\"dateModified\":\"2024-02-29T12:17:05+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http://sharingsweden.se/event/music-moment-levels-by-avicii-was-released/#primaryimage\",\"url\":\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fsharingsweden-backend.c2673.cloudnet.cloud%2Fapp%2Fuploads%2F2023%2F09%2FSwedish-music-moments-Avicii-thumbnail-e1694533976445.jpg&w=1200&q=90\",\"contentUrl\":\"http://sharingsweden.se/_next/image?url=https%3A%2F%2Fsharingsweden-backend.c2673.cloudnet.cloud%2Fapp%2Fuploads%2F2023%2F09%2FSwedish-music-moments-Avicii-thumbnail-e1694533976445.jpg&w=1200&q=90\",\"width\":1200,\"height\":1200,\"caption\":\"Avicii. Photo: Sean Eriksson/Avicii Experience\"},{\"@type\":\"WebSite\",\"@id\":\"http://sharingsweden.se/#website\",\"url\":\"http://sharingsweden.se/\",\"name\":\"Sharing Sweden\",\"description\":\"A comprehensive collection of resources to promote Sweden to an international audience\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http://sharingsweden.se/search?query={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}</script>\n<!-- / Yoast SEO plugin. -->"
},
"events": null,
"searchPage": null
}
},
"category": false
}
} 
